He blames customers for not buying their fear campaign and not liking their products:
t’s the move away from meat alternatives and sound science and belief in “pseudoscientific jargon” that is hurting Beyond Meat’s bottom line, said Brown.
“This is a very difficult period for the world, and it’s a difficult period for our country…. Nothing in our lane is a more obvious representation of this troubling trend than the resurgence of red meat,” he said during an earnings report call on March 31 .
Beyond Meat CEO blames Americans for company problems
He sells an oxymoron “plant-based” “meat”.