The increasing size of each new generation, and a push for ever more to attend schooling enabled colleges to continuously raise tuition and fees.

With the fertility rate collapse and a smaller next generation, colleges are being brought back down to earth to face reality.

Many private colleges are feeling pressure to fill their classes. They are competing for a dwindling number of college-age students, and face a growing skepticism about whether the degree — and its debt — is worth it.

Source: A Sign That Tuition Is Too High: Some Colleges Are Slashing It in Half – The New York Times

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