The odd evolution of inflated job titles
- Reporter -> Journalist
- Teacher -> Educator
- Sales Rep -> Account Executive
- Personnel -> Human Resources -> Human Resources Officer, Chief Talent Officer, Chief People Officer
- Recruiter -> Talent acquisition
- Customer Service Rep -> Support Engineer
- Computer programmer -> Software Engineer
- PC Tech-> Network administrator
- Janitor or Custodian -> Sanitation or Waste Removal engineer
- Copywriter -> Narrative architect
- Marketing Manager -> Web (or related) Evangelist
- Social Media Manager -> Social media rockstar
- Office Manager -> Chief of Staff
- mid-Sales Manager -> Chief Revenue Officer
- Blogger -> Content writer -> Chief Storyteller
- “Anything” -> Lead or principle “anything”, similarly “Senior” as “Senior reporter”.
Inflated titles can be seen as a job perk. In some cases, the change may reflect changes in the job’s work approach and output, or training. While some are random virtue signaling that we are hip -> Chief Happiness Officer