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Category: In Practice

Public health messaging has been a mess

Public health messaging has been a mess

Public health’s messaging about all things corona virus has been a fiasco of inconsistent, contradictory, incoherent and unclear communications. Every aspect has been a disaster. Experts in risk communication say the same thing – it just been one big mess.

Journalism: CNN settles lawsuit with Nick Sandmann

Journalism: CNN settles lawsuit with Nick Sandmann

CNN and many media outlets falsely reported on a confrontation that occurred in Washington DC in January 2019. The media had the story backwards, reversed from what actually occurred, with many media outlets falsely accusing students of racism. Today, CNN has settled the lawsuit filed against them. Several related lawsuits remain pending.

Climate communications: “The Trouble With Climate Emergency Journalism | Issues in Science and Technology”

Climate communications: “The Trouble With Climate Emergency Journalism | Issues in Science and Technology”

A paper in a journal published by the National Academy of Sciences faults journalists for focusing on dystopian, catastrophic, fear inducing dramatization of future climate projections – while failing to present the likelihood (or lack of likelihood) of such scenarios and the uncertainty presented in the science papers and conferences. It is gratifying to see others at a higher pay grade than I are also seeing that stories designed to create emotional outrage and responses are a turn off and counter productive to effective climate communications.

Propaganda: How dark chocolate was turned into health food

Propaganda: How dark chocolate was turned into health food

How did dark chocolate become a health food in the United States? Industry funded studies finding obscure benefits were then touted by press release, then rewritten into health food stories by news reporters. It’s been a highly successful propaganda campaign that turned high fat, high sugar foods into health foods (contrary to the earlier meme that high fat and sugar foods are bad for us).

Propaganda methods: Framing the story

Propaganda methods: Framing the story

We all have “frames” of reference that describe various life scenarios. When we walk into a restaurant we have a “frame” that pretty much explains how we expect the restaurant experience to go. We each carry around a lot of subconscious “frames” about how we think the world works. Effective propaganda messaging links to the frames we expect the target to already have. This is not all that surprising but what is old is now new again 🙂

Climate communications and Journalism’ish: Crisis, Emergency, Deniers and the language of propaganda in The Guardian

Climate communications and Journalism’ish: Crisis, Emergency, Deniers and the language of propaganda in The Guardian

The Guardian announces that it requires their staff to use pejorative propaganda terminology rather than the facts of atmospheric CO2 levels rising, sea level ice and temperature changes, ice mass changes and so on. Anyone who does not 100% adopt The Guardian’s perspective is to be labeled a “denier” (name calling, transference from “Holocaust denier”, get on the bandwagon). The word “climate” should be associated with “crisis”, “emergency” or “heating” (transference, fear). Shrill terminology designed to inflame and create emotional outrage is a turn off and causes readers to tune out from the issues.