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Category: In Practice

Fake news is a profitable industry

Fake news is a profitable industry

TL;DR Summary Fake news is a profitable industry. More on that in a previous post. Fakes news that goes viral, generates lots of ad views; and it is not just The Onion. Social media sharing makes this possible. And makes propaganda sharing even easier. Fake news is, incidentally, a relatively new addition to the media landscape. The Internet’s always teemed with rumors and scams, of course. But the fake news industry — a crop of Web sites dedicated solely to…

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Enlist your employees in "social media advocacy"

Enlist your employees in "social media advocacy"

TL;DR Summary: Employers encourage employees to share company propaganda on their personal social media pages. Interesting. Because social media is a largely frictionless conduit for propaganda messaging, some companies are encouraging their staff to “share” the company messaging on their own: