{"id":9440,"date":"2017-01-15T05:20:08","date_gmt":"2017-01-15T05:20:08","guid":{"rendered":"http:\/\/social.coldstreams.com\/?p=606"},"modified":"2017-01-15T05:20:08","modified_gmt":"2017-01-15T05:20:08","slug":"how-public-relations-uses-propaganda-2","status":"publish","type":"post","link":"https:\/\/coldstreams.com\/social\/2017\/01\/15\/how-public-relations-uses-propaganda-2\/","title":{"rendered":"How &#8220;public relations&#8221; uses propaganda"},"content":{"rendered":"<p>While much social media propaganda is created by amateurs, much is also created by professionals who have titles like &#8220;Public Relations Officer&#8221;, &#8220;Communications Director&#8221;, &#8220;Press liaison&#8221;, &#8220;Spokesperson&#8221; and what not.<\/p>\n<p>Here is an example of how the MPAA planned to organized a propaganda campaign against Google (because Google searches enabled people to find copyrighted material):<\/p>\n<blockquote><p>&#8220;Media: We want to make sure that the media is at the NAAG meeting. We propose working wi<span class=\"text_exposed_show\">th MPAA (Vans), Comcast, and NewsCorp (Bill Guidera) to see about working with a PR firm to create an attack on Google (and others who are resisting AG efforts to address online piracy). This PR firm can be funded through a nonprofit dedicated to IP issues. The &#8220;live buys&#8221; should be available for the media to see, followed by a segment the next day on the Today Show (David green can help with this). After the Today Show segment, you want to have a large investor of Google (George can help us determine that) come forward and say that Google needs to change its behavior\/demand reform. Next, you want NewsCorp to develop and place an editorial in the WSJ emphasizing that Google&#8217;s stock will lose value in the face of a sustained attack by AGs and noting some of the possible causes of action we have developed.&#8221;<\/span><\/p><\/blockquote>\n<div class=\"text_exposed_show\">\n<p><a href=\"https:\/\/www.techdirt.com\/articles\/20150724\/15501631756\/smoking-gun-mpaa-emails-reveal-plan-to-run-anti-google-smear-campaign-via-today-show-wsj.shtml\">https:\/\/www.techdirt.com\/articles\/20150724\/15501631756\/smoking-gun-mpaa-emails-reveal-plan-to-run-anti-google-smear-campaign-via-today-show-wsj.shtml<\/a><\/p>\n<p>&nbsp;<\/p>\n<p>Note the use of a &#8220;non profit&#8221; to fund the PR firm. It is common for industry and activist groups to establish or fund a &#8220;non partisan non-profit&#8221; &#8220;institute&#8221; that just happens to generate studies and reports favorable to their own interests.<\/p>\n<p>This technique works because busy news staff often print press releases directly. The above snippet also shows how organizations &#8220;spin&#8221; and control the message that is delivered to you. A consequence is that it is very difficult to know what is real and what is fiction, even when reading or watching reputable news sources.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>While much social media propaganda is created by amateurs, much is also created by professionals who have titles like &#8220;Public Relations Officer&#8221;, &#8220;Communications Director&#8221;, &#8220;Press liaison&#8221;, &#8220;Spokesperson&#8221; and what not. Here is an example of how the MPAA planned to organized a propaganda campaign against Google (because Google searches enabled people to find copyrighted material): &#8220;Media: We want to make sure that the media is at the NAAG meeting. We propose working with MPAA (Vans), Comcast, and NewsCorp (Bill Guidera)&#8230;<\/p>\n<p class=\"read-more\"><a class=\"btn btn-default\" href=\"https:\/\/coldstreams.com\/social\/2017\/01\/15\/how-public-relations-uses-propaganda-2\/\"> Read More<span class=\"screen-reader-text\">  Read More<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[24,34,38,39,1],"tags":[],"class_list":["post-9440","post","type-post","status-publish","format-standard","hentry","category-in-practice","category-other","category-propaganda-methods","category-fake-news","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/coldstreams.com\/social\/wp-json\/wp\/v2\/posts\/9440","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/coldstreams.com\/social\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/coldstreams.com\/social\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/coldstreams.com\/social\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/coldstreams.com\/social\/wp-json\/wp\/v2\/comments?post=9440"}],"version-history":[{"count":0,"href":"https:\/\/coldstreams.com\/social\/wp-json\/wp\/v2\/posts\/9440\/revisions"}],"wp:attachment":[{"href":"https:\/\/coldstreams.com\/social\/wp-json\/wp\/v2\/media?parent=9440"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/coldstreams.com\/social\/wp-json\/wp\/v2\/categories?post=9440"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/coldstreams.com\/social\/wp-json\/wp\/v2\/tags?post=9440"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}