Why do we play the national anthem at sports events?
Sports is entertainment. Why do we play the national anthem at sports events? Why do we not play the national anthem at concerts, plays and other entertainment events? Because professional baseball, about 100 years ago sought to leverage patriotism in their marketing program – playing the national anthem at baseball games used the propaganda method of “transference” – literally transferring a feeling of patriotism to the playing of a pro sports baseball game. This was specifically to market professional baseball…