Computer algorithms that analyze #Facebook “Likes” understand your thinking better than your spouse #DeleteFacebook #Privacy
Facebook (and Youtube and Twitter) have conducted a global experiment on human populations without consent of the guinea pigs by analyzing our “Likes”. Facebook’s digital model of us is more accurate than our own understanding of ourselves. Computers need evaluate as few as 100 Likes to make a judgement more effective than a human. Analyzing just 300 Likes enables the model to know more about the subject than does the subject’s spouse. Computer models achieve “peak” accuracy when more than…