#IoT has reached that point in the product life cycle when we see the launch of rather silly products:

Beauty giant L’Oreal has launched a “smart” internet-connected hairbrush that analyzes users’ hair type and recommends products accordingly

Source: L’Oreal’s smart brush ‘listens’ to hair, recommends luxury treatments

The product purports to analyze the hair, how often it is brushed, what time of day, whether the hair is dry or frizzy or coarse, wet or dry and so on. And then recommends which products you should be using on your hair.

Which turns your hair brush into an advertisement that you pay for.

Coldstreams